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There are 4 types of customers: 1. Price sensitive 2. Quality and price oriented 3. Quality oriented 4. Exclusivity driven Today most of the brands are focusing on the 2nd and 3rd types of customers. Many SaaS companies offer various pricing plans

How about starting a grocery delivery platform which targets mainly premium customers where the cost of products will usually be 50-60% higher than other platforms. vegetables will be organically grown and only the best products will be available.

share me your thoughts on this ordering the food online by paying more than the menu price and restaurants still not getting the menu price as their revenue.... don't you think this is unfair? i understand there are lots of expenses but still..

I really like Medial Premium services! The Showcase feature, in particular, is amazing. It not only provides users an opportunity to showcase their startups and talents but also helps them access bigger opportunities. Medial Premium has exceeded my e

𝗕𝗲𝘄𝗮𝗿𝗲: 𝗧𝗵𝗲 𝗛𝗶𝗱𝗱𝗲𝗻 𝗦𝗰𝗮𝗺 𝗕𝗲𝗵𝗶𝗻𝗱 𝗢𝗬𝗢 𝗥𝗼𝗼𝗺𝘀 𝗕𝗼𝗼𝗸𝗶𝗻𝗴𝘀 OYO Rooms is involved in a scam at high-demand tourist places. They overbook hotels and a lots of rooms on a first-come, first-serve basis. When rooms run out

Someone bought the JioHotstar domain (before the merger) and wants Reliance to fund their higher studies in exchange for buying the domain. Talk about being smart and opportunistic!

Lowering price is the worst strategy to increase sales Smart brands know a secret: People don't buy on price, they buy on perceived value. Here's the winning formula: 1] Tap into dreams: Understand your audience aspirational self. What do they wa

Do you know why Airbnb does not have the lowest price to higher price sorting on their website/app? Do they want people to stay in expensive hotels/ houses? (Ps: Typing error corrected!)

What if the customers can directly buy from the wholesalers in the wholesale price and that too in single quantity? I ve got an idea for it but it can take more time!!

ONE INTERESTING OBSERVATION SERIES DAY #5 While consumers say they care about sustainability, they aren't always willing to shell out extra cash for eco-friendly products. Across eight countries, a significant portion of people are buying sustaina