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Medial • 5m
The Fall of BlackBerry: Market Leader ➡️ Forgotten Brand BlackBerry was once synonymous with smartphones. In 2009, it controlled nearly 50% of the U.S. smartphone market, offering secure email and its iconic physical keyboard. By 2016, its share fell to less than 1%. What went wrong? Founded in 1984 by Mike Lazaridis, BlackBerry revolutionized communication with devices like the Bold and Curve, became must-have for professionals and governments and even celebrities. The Fall📉 1. Failure to Adapt: In 2007, Apple’s iPhone redefined smartphones with touchscreens and apps. BlackBerry dismissed it as a fad, sticking to keyboards and business users. 2. Weak Software Ecosystem: BlackBerry OS lagged behind iOS and Android. Developers avoided it, leaving users with outdated features. 3. Late to Touchscreens: Its first touchscreen, the Storm, launched late and performed poorly, damaging its brand. 💡Interesting fact:BlackBerry’s stock peaked at $83 in 2010 but dropped to $6 by 2013.
Finding my self 😶�... • 6m
🤯This is how Blackberry killed itself. Back in 2010, Blackberry had a 43% market share in smartphones. However, by 2016, it was down to 0%. So, why did people abandon Blackberry? 🧐 See, in the 2000s, Blackberry was the ultimate status symbol, us
See MoreMy mind to me a king... • 5m
BlackBerry vs. iPhone: A Market Survey 📱 1. User Base : -BlackBerry: Corporate professionals, security-focused users. -iPhone: Mass-market appeal, from Gen Z to executives. 2. Key Strengths : -BlackBerry: Enterprise-grade security, physical keyboa
See MoreWork and keep learni... • 1y
Business Incidents BlackBerry a pioneer in the smartphone industry. Despite initially dominating the market with its secure email and messaging services, BlackBerry failed to innovate and adapt to the rapidly changing smartphone landscape. The compa
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Techsaga Corporations • 10m
Firstly, bookmark 📑 this post:------- . . The Rise and Fall of BlackBerry: A Case Study . . 📱 Introduction -> Former leader in the smartphone industry, known for its QWERTY keyboard and secure email services. -> Popular among professionals for busi
See MoreI'm just a normal gu... • 4m
Tata Sons wants BigBasket to secure up to $1 billion in external funding to reclaim its lost ground in India's quick commerce sector. The grocery delivery platform, owned by Tata Digital, has lagged behind Blinkit, Zepto, and Swiggy Instamart. Ta
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