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The Fall of BlackBerry: Market Leader ➡️ Forgotten Brand BlackBerry was once synonymous with smartphones. In 2009, it controlled nearly 50% of the U.S. smartphone market, offering secure email and its iconic physical keyboard. By 2016, its share fel

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Shiv Bharankar

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BlackBerry’s fall shows how ignoring innovation and market trends can turn a leader into a footnote. Adaptation isn’t optional = it’s survival.

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