Mind Games: The Decoy Effect ๐ง ๐ก
Ever feel like a third option makes one of the original choices suddenly more appealing? There's a reason for that: the Decoy effect!
Here's how it works:
โญ Imagine you're choosing a phone plan:
* Option A: 2GB
Thorndikeโs experiment with cats showed how the environment shapes behavior. Cats learned to pull a lever to escape, reinforcing that the most obvious and rewarding option drives choice.
In choice architecture, this applies as:
1. Environment influ
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Thakur Ambuj Singh
๐ Entrepreneur | Re...ย โขย 1m
๐ The Power of User Experience: How Top Brands Win with Simplicity & Intuition ๐ฏ
Airbnb ๐ก, Spotify ๐ต and Figma ๐จ lead the way by making their platforms seamless, intuitive and enjoyable!
Life doesnโt owe you a good day.
It doesnโt owe you a bad one, either.
What it does is present you with reality.
How you respond? Thatโs where the magic happens.
Your circumstances are neutral. Itโs your thoughts, decisions, and actions that shap
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1 replies6 likes
Manthan Porwal
Hey I am on Medialย โขย 3m
After the era of โdata is power,โ the next big symbol of power is likely to be โintelligenceโโthe capacity to interpret, shape, and wield information for tangible outcomes. This includes AI mastery, trusted interpretation of reality, collaboration at
The power of writing lies in its ability to shape your future.
Every word you write is a step towards a new:
- Opportunity
- Connection
- Understanding
Donโt underestimate the impact of your words.
How does the MF stress test going to effect Small and midcap?
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Ronak Patel
Here you go!ย โขย 3m
PSYCHOLOGICAL MARKETING TECHNIQUE - 4/10
๐งImagine you're at an ice cream shop in India. You see two flavors: ๐ซchocolate for โน100 and vanilla for โน150. Then they add a third optionโa "mystery flavor" that's not as good as vanilla and costs โน200. Su