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trend of luxury brands entering the world of sports: * Luxury brands are increasingly partnering with athletes and sports teams to reach a broader audience and tap into the growing influence of athletes as cultural icons. * This trend is being dr

The biggest mall in India is Lulu Mall in Thiruvananthapuram, Kerala, with a total area of 2.5 million square feet. It's a massive shopping destination offering a wide range of national and international brands.

A strategy by Gucci's CEO, who reportedly burned $10 million worth of unsold luxury products to maintain the exclusivity of the brand. 🤯🔥 The decision to burn unsold products was part of Gucci’s broader strategy to protect its brand image. By de

Going beyond the poor logo redesign, I feel like Jaguar’s rebrand is unsuccessful because they’ve completely alienated their existing audience to pander to a demographic that most likely doesn’t have the means to own a luxury car, and more importantl

BlackBuck to Launch IPO on Dalal Street this November 13 INTRODUCTION Flipkart-backed logistics platform BlackBuck to Launch IPO on Dalal Street this November 13. The company, known for its digital trucking services, aims to raise ₹1,114.72 crore t

You Might Not know this China is Exposing US Luxury Brands Using TikTok 1. Why China is Doing This China is leveraging TikTok to challenge US luxury brands for several reasons: Geopolitical Move: Part of the ongoing US-China trade and tech tension

Koriken is a Korean street food startup based in Bengaluru, offering a range of Korean dishes to satisfy the growing demand for Korean cuisine. This image showcases the unit economics of the business, breaking down how each ₹100 is spent. The largest

Indulge, which appeared on Shark Tank India, has a bold idea, making luxury experiences like private jets, fine dining, and travel easily accessible through one platform. They valued their business at 50cr and claimed to have 10,000 users, highlighti

We are building a peer-to-peer luxury car rental platform that allows both luxury car owners and rental agencies to list their cars for weddings, business, travel, and personal use. Unlike traditional rental companies, our platform enables individual

Kannauj, Uttar Pradesh, known as India’s “Perfume Capital,” has a 1,000-year-old tradition of crafting attars and essential oils. With access to premium natural ingredients like Mysore Sandalwood, Jasmine, Vetiver, and Indian Oud, it has the potentia