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Medialย โขย 5m
Indulge, which appeared on Shark Tank India, has a bold idea, making luxury experiences like private jets, fine dining, and travel easily accessible through one platform. They valued their business at 50cr and claimed to have 10,000 users, highlighting the potential in a global luxury market worth $1 trillion, growing at 5-6% annually. Their concept is exciting, but they need to refine a few things. First, trust is key in the luxury space. Partnering with iconic brands will help build credibility. Second, customer acquisition is expensive for them right now. A strong referral program could reduce costs and help them tap into the $20 billion concierge market. Scaling globally is a big opportunity, but they must maintain quality, starting in cities like Dubai or London, where luxury thrives. Adding new services like wellness retreats and improving their tech for personalized recommendations could set them apart.If they execute well, Indulge has the potential to lead the luxury space.
CEO of @EliteSS | In...ย โขย 5m
"Imagine a world where luxury is just a WhatsApp message away! โจ Meet Indulge, a brand redefining luxury since 2015 for the worldโs most elite clients. ๐ From custom travel packages to private jet bookings and exclusive concierge services, Indulge
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ONE INTERESTING OBSERVATION SERIES DAY #16 Luxury goods consumers worldwide fall into five dominant groups, based on their motivations, profiles, values in luxury items, purchase reasoning, and age group. 1) Going Global: People in this group don
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โMore Than a Brand: How Tribalism Turns Luxury Buyers into Lifelong Believersโ Brand Tribalism is the psychological pull where consumers align with a brand not just for its productsโbut to belong to an exclusive identity group. In luxury branding,
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Going beyond the poor logo redesign, I feel like Jaguarโs rebrand is unsuccessful because theyโve completely alienated their existing audience to pander to a demographic that most likely doesnโt have the means to own a luxury car, and more importantl
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Burberry burned $36,500,000 of clothes in one year. Not because they couldn't sell them. Because they didn't want YOU to have them. The disturbing truth about luxury's dirtiest secret: In 2018, a shocking line appeared in Burberry's annual report
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โChasing the Dream: How Aspirational Marketing Elevates Luxury Brands to Iconsโ Aspirational Marketing taps into consumersโ desires to reach a higher social, financial, or lifestyle status. Luxury brands master this by showcasing not who the custo
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