10 years ago a us based startup did this and raised a lot of money, they shut it down at the end. Don't remember the name but I found it very interesting at the time.
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Turns out, it threatened to expose an engineer’s affair to avoid being shut down🧵
Why Did Webvan, a Grocery Delivery Platform failed
So, it was 1996. The internet was expanding as crazy, and every dot-com company was raising millions with nothing but an idea.
Louis Borders decided to jump on this trend and thus started Webvan.