Hey I am on Medial • 7m
Did you about Pepsi’s design contests or Airbnb testing its branding concepts with users. Many successful brands involve their audiences in branding decisions.Feedback can provide valuable insights into how a name might be perceived globally and locally.Even global giants like Google, Nike, or Coca-Cola have conducted public surveys or asked for feedback during branding projects.
Business enthusiasti... • 1m
“Feelings Sell: How Emotional Branding Builds Unbreakable Customer Bonds” Emotional branding it is a powerful tool across all industries. Take Coca-Cola, for example. It doesn’t advertise soda—it sells happiness, togetherness, and celebration. Fro
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“How Capitalism Supercharged Branding” 💡 Caption: Before the industrial age, we bought from people we knew. But factories changed that. Mass production meant mass confusion. So brands began to signal quality: Coca-Cola in 1886: glass bottle shap
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Amazing historical facts you might never have learned in school... 😲 The beverage Fanta was created in Nazi Germany during World War II by the Coca-Cola company. 🥤 And it all happened because Germany simply didn't have the ingredients to produce
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The First Emotional Brands Before branding was about feelings… it was about features. But in the early 1900s, some brands flipped the script. Coca-Cola stopped selling “refreshment.” They sold happiness in a bottle. Hallmark didn’t just sell card
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