He wanted to start a small snowboarding shop. He accidentally built a $200 Billion company instead. Now Beyonce, MrBeast and Kylie Jenner can't live without his product. The wild story of Tobias Lßtke: Meet Tobias Lßtke. ⢠Co-founder and CEO of Shopify ⢠Powers over 1.7 million businesses in 175+ countries In 2004, Lßtke was just another guy trying to sell snowboards online. Frustrated with clunky e-commerce platforms, he did something unexpected: He built his own. That "little" project? It became Shopify. But Lßtke's latest prediction is even more surprising He believes creators will lead the next phase of commerce. The creator economy is set to explode from $104 billion to $480 billion by 2027. 1. Creator-Driven Commerce Social media is becoming a shopping mall. 2. AI-Powered Personalization Lßtke sees AI creating hyper-personalized shopping experiences. 3. Micro and Nano Influencers Lßtke predicts: these "niche" creators will become marketing goldmines.
Download the medial app to read full posts, comements and news.