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Mr Z

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Medial • 1m

Remember when Kylie Jenner sold out her lip kits in minutes? That’s the power of social commerce. It is: → revolutionizing online shopping → blending social media with e-commerce → the future of retail But what kinds of products thrive here? And how does it evolve? 1. Visual Appeal is Key Fashion, beauty, and lifestyle products dominate social commerce for this reason. Products that look good on camera are more likely to succeed. 2. Authenticity Wins “People buy from people, not brands” User-generated content and influencer partnerships drive trust. 3. Engage, Don’t Just Sell Social commerce is about building relationships. Make your audience feel valued and heard. 4. Leverage Social Proof Reviews, testimonials, and user-generated content are powerful. They build trust and influence purchasing decisions. 5. Seamless Shopping Experience The easier it is to buy, the better. Integrate shopping features directly into social platforms.

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