What's a startup funnel?
It's the journey your potential customers take from first awareness to becoming loyal users.
1. The Funnel Concept:
• Awareness → Interest → Consideration → Intent → Evaluation → Purchase
2. Dropbox's Viral Loop
• O
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Anonymous 2
Stealth • 1m
Airbnb’s strategy of leveraging Craigslist is a great example of thinking outside the box. Here, startups could do something similar by tapping into local platforms like OLX or Quikr to get initial traction