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The Story of the Banned Air Jordans [Controversial Marketing by Nike] The NBA's Shoe Color Rule: In the 1980s, the NBA required players' shoes to be at least 51% white, matching their team's uniform to maintain a standardized look on the court. Mic

Nike's $4 Billion Tax Scam Nike has 2 companies: 1. 🇳🇱Netherlands - sells products, pays employees. 2. 🇧🇲Bermuda - has zero employees, but owns the Swoosh logo. Every time Nike sells a product, the Dutch company pays a royalty fee to Bermuda

Publicis Groupe has acquired Adopt, a Portland-based sports marketing agency founded in 2021 by ex-Nike executives David Creech and Josh Moore along with renowned sports agent Rich Paul, founder of Klutch Sports Group. Known for blending sports, cu

Nike and Skims are shaking up activewear with their new collab, NikeSkims, launching this spring. The announcement sent Nike's stock up 6.2%, adding $6.7 billion in value. Nike's first-ever partnership with an outside brand is a bold move to reclaim

Welcome to OUT OF THE BOX MARKETING ! EP = 17 (Nike) "This is one of most successful and great marketing campaign in the History" Read this out .... Nike lost the 2012 Olympics sponsorship bid to Adidas. Furthermore, there were many restrictions f

📖 DAILY BOOK SUMMARIES 📖 🔗 DIRECT FREE E-BOOK DOWNLOAD LINK AVAILABLE — https://drive.google.com/file/d/1zZVioGUF8bSpvXRQjFhzOnD9HfJX7Unj/view?usp=drivesdk 🔥 Shoe Dog🔥 🚀 17 Lessons from 👉 ✨ by Phil Knight ✨ 1. The Early Vision • Phil

Did you know that Nike once had a different logo before the iconic Swoosh we know today? The original logo, designed in 1971 by Carolyn Davidson, was more complex and included the full name "Nike" alongside the Swoosh. Initially, it was not well-rec

🔍 Nike: A Case Study in Branding and Innovation 🔍 🚀 The Rise of a Global Powerhouse 🔸 Founded in 1964 as Blue Ribbon Sports, later rebranded as Nike. 🔸 Founders Phil Knight and Bill Bowerman aimed to create superior athletic footwear. 💡 Bra

Inspiring Ads by Clothing Brands: Mastering Emotion & Influence Great clothing ads don’t just sell fabric—they sell identity, aspiration, and belonging. The best brands understand this, turning simple campaigns into cultural moments. 1. Nike – “You

ONE INTERESTING OBSERVATION SERIES DAY #6 Fantasy sports users are significantly more likely to watch a match for an extended period. A whopping 32% of fantasy sports users are glued to their screens for over 3 hours, while only 14% of non-fantasy