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A brand that pulled off its marketing campaign- 1. A brand famous for its sportswear was successful in generating revenue because it got to the audience's heart through the "Just Do it" campaign. What was so special about it? 🌟 It didn't drive its focus on not just fit athletes wearing Nike shoes and training for the games, instead athletes of any shape, size , age or even with disabilities pushing their limits and doing everything to achieve greatness. 🌟 The campaign connected with the audience as it showed empathy and the story of each athlete, who struggles daily and tries to push their limits and get better each day. Today's brands need to realize how important is to connect to the audience and showcase their product's value by not just selling but also helping them feel heard and understood