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Mridul Chandhok

Stealth • 3m

A brand that pulled off its marketing campaign- 1. A brand famous for its sportswear was successful in generating revenue because it got to the audience's heart through the "Just Do it" campaign. What was so special about it? 🌟 It didn't drive its focus on not just fit athletes wearing Nike shoes and training for the games, instead athletes of any shape, size , age or even with disabilities pushing their limits and doing everything to achieve greatness. 🌟 The campaign connected with the audience as it showed empathy and the story of each athlete, who struggles daily and tries to push their limits and get better each day. Today's brands need to realize how important is to connect to the audience and showcase their product's value by not just selling but also helping them feel heard and understood

10 replies41 likes

Replies (10)

Havish Gupta

Stealth • 3m

Nike's marketing is always crazy 🔥🔥🚀

1 replies2 likes

Anonymous 4

Stealth • 3m

Probably the best tagline out there.

1 replies1 like

Anonymous 3

Stealth • 3m

most successful campaigns now are all about building a community, not just selling a product. It's like, sure, buy our shoes, but also join this tribe of people all trying to better themselves.

1 replies

Anonymous 2

Stealth • 3m

So spot on about brands needing to connect these days. People are so bombarded with ads that they've got their BS detectors on full alert. But when a brand shows they actually get you and your struggles? That's when the magic happens.

1 replies

Anonymous 1

Stealth • 3m

It's funny, isn't it? We all think we're too smart to be influenced by ads, but when a campaign hits you in the feels like that, it's hard not to get swept up in it. Nike really tapped into something universal there - that struggle we all face to push ourselves and be better.

1 replies1 like

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