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What makes a startup go viral? 🌟 It’s ability to connect to it’s audience and evoke some emotion in them 🌟 Making product or service content relatable for the audience to connect 🌟 Producing regular shareable content- Content that we too enjoy l

The Consumer Adoption Process The consumer adoption process involves five key stages: Awareness, Interest, Evaluation, Trial, and Adoption. 1. Awareness: Consumers first learn about the product. Example: Tesla created awareness for its EVs through

“The Pricier, the Better: How the Veblen Effect Drives Luxury Brand Obsession” The Veblen Effect is a psychological phenomenon where demand for a product increases as its price rises—because the high price signals status, not just value. Luxury bran

How to Grab Sales bag ??? AIDA (Attention, Interest, Desire, Action): Capture attention, build interest, spark desire, prompt action. PAS (Problem, Agitate, Solution): Identify the problem, intensify it, then solve it. FAB (Features, Advantages, B

The key to open doors of revenue treasure. Understanding the customers psychology of 'why' :- Ask yourself why a customer purchase your products. Why? Is nothing but a dive into customers psychology. It explores the MOTIVATION , EMOTION , and COG

“Less Is More: How the Paradox of Choice Drives Smarter Business Decisions” The Paradox of Choice is a psychological principle where offering too many options can overwhelm customers, leading to decision paralysis or dissatisfaction. While variety s

🌟 Join Our Journey at Veerangana! 🌟 Are you passionate about using technology to make a real impact? Veerangana, an innovative startup focused on empowering women's safety and health through wearable technology, is looking for talented partners to

The Post-Purchase Puzzle: How Smart Brands Ease Buyer Doubts with Psychology” Cognitive dissonance is the discomfort people feel when their actions conflict with their beliefs or values. In business, it often occurs after a purchase—customers might