How to dominate a crowded segment ⁉️
Let's take the example of the Energy Drinks Market in India. This market was premium, with prices higher than your parents expectations with you. And in such a premium market, the cost of making the product is us
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Harshith
Stealth • 4m
But what if some other new drink is less or equal cost to sting but offers some sweet taste . It can easily replacable. Compared to red bull sting doesn't had brand value. Am I right?
Sting founded by pepsi, made close to 1000 crore in revenue in FY23,
they're the largest cold drink in India and they have gone ahead of sprite and thumsup by just executing this small insight
Pepsico is the master of beverages in the world, but
Viral Marketing strategy - 7
So guy's we all know that red bull is the most famous drink in the whole world with the valuation of 17 Billion dollars.
In early days red bull is performing good in Austria and in western countries but the main prob
Sting caused Redbull's India market share decline from 75% to 7%.
🤔👇
India is the place where you can play with price
People love to see lower prices in India on every product
250 ml of Red Bull can cost 125 rupees where 250 ml of Sting cost onl
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1 replies3 likes
Aarihant Aaryan
Stealth • 5m
Redbull is failing in India, because of a enery drink that i bet you don't even know about,
Well this drink has half caffine of redbull but still managed to steal the marketshare of redbull,
Infact redbull today is no longer the market leader in
Viral Marketing Strategy - 4
So guy's we all know that red bull is successful brand because of their fabulous marketing strategies. There are some most viral Marketing Strategy.
Red bull introduce “Red Bull Girls” to hand out free drinks to coll
Idea for you implement now
So guy's we all know that US energy drink market is dominated by 3 energy drink player monster , red bull and rockstar.
All these players are highly strong and well funded so no-one in US thinks to enter US energy dr
Did you know that Tata has entered the energy drinks market? It seems they quietly launched their new energy drink back in 2023, and I only found out when I spotted their ad on the back cover of a car on my way home today! Their energy drink comes in
Idea For You Implement Now —
“ Fruit Pulp Based Drinks ”
Problem —
So guy's we all know that Indian non alcoholic drink market size is around 1,986 billion rupees by 2028 and growing at 7.30% , that is great but currently Most of the Indian b
How to dominate a crowded segment ⁉️
Let's take the example of the Energy Drinks Market in India. This market was premium, with prices higher than your parents expectations with you. And in such a premium market, the cost of making the product is us
To understand the background of this oneay follow me on YouTube -
#Hindi lectures on PRAKRUTI and #ayurveda for some realistic content on Ayurveda and #science
https://youtu.be/sDSY7aJpUBU?si=05W447ZdVIEIlgxM
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My name is HEALTH BEYOND HEALING