Hey I am on Medial • 1y
Have to give credit to the current team for trying to revive the brand with this value-conscious positioning though. Might work in smaller cities. Even if they turn profitable, hard to see how Snapdeal recovers from that huge brand erosion and public perception of being a deal site.
Building Snippetz la... • 5m
In today’s competitive world, brand positioning isn’t optional—it’s essential. here’s a breakdown of the five core brand positioning strategies that drive success: Attribute-Based Positioning Focus on a key feature of your product or service. Think
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Positioning Positioning defines how a brand is perceived in the minds of customers. Key strategies: 1. Product-Based Positioning: Highlighting the unique features or qualities of the product. 2. Price-Based Positioning: Emphasizing affordability o
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Only a well-funded LinkedIn campaign could convince people to put Xiaomi and Apple in the same league-because let's be real, brand perception doesn't change overnight. It's fascinating how strategic marketing can shape narratives, making a budget-fr
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The Snapdeal Saga Snapdeal - a company that went from being the country’s most promising unicorn to nearly shutting down. Kunal Bahl ( yes the Latest Shark ) and Rohit Bansal, two college friends who took on Flipkart and Amazon in a battle Snapde
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