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Do you believe any brand provide the value in reality vs the particular brand has created the perception through their branding..?

🥵 Microwaves — thing of the past. Xiaomi launches a board with graphene heating for food. The Xiaomi Mijia Foldable Food Warming Board has three sections, and each one heats up separately — from 40° to 130°. 👉 Sales start at the end of this month

🤖Xiaomi has opened a robot factory in Beijing that will operate 24 hours a day without people, producing 1 smartphone every second. The factory covers an area of 81,000 m². The first stage will launch the assembly of foldable Xiaomi MIX Fold 4 and

Watch till the end! Job well done by Uber!

Ever purchased from brands like Peter England, Allen Solly, Louis Philippe, or Van Heusen? What do they have in common? All are owned by Madura Fashion, a division of the Aditya Birla Group. But why do they sound like foreign brands? Do brands wi

They reject 95% of applicants and produce CEOs who become the richest 1%. Their endowments are bigger than the GDP of 100 countries. But are these schools really worth the hype? This is the story of America's most powerful educational dynasty, The

How Xiaomi Conquered India: The Marketing Experiments That Changed the Game Xiaomi went from an unknown Chinese brand to India’s #1 smartphone seller in just a few years. How? Relentless marketing experiments that broke traditional rules. Here’s how

Ever wondered what Branding really is? Well, it's not just your logo, tagline, or ads. It's what your customers or anyone thinks about your brand. It's your brand's reputation. Check out this short video that explains what Brand actually is better

I used to think it was all about the product. Make something great, and people will come. But I’ve learned that brand perception often matters more than the product itself. How people see your brand influences their buying decisions more than we

Color isn’t just about wavelength; context plays a crucial role too. For instance, an image of strawberries might appear red to us even if there are no red pixels. Our brains perform color correction based on lighting and familiar colors. This phenom