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How did boat's brand image go improve because of apple ? Apple has a tagline called " think different" and boat started a marketing campaign on newspaper trolling Apple's tagline. This caused fan wars in social media and everyone was talking abou

What do you guys think about companies like boat which just import and rebrand Chinese products

Who loves ad intrepputions in between listening to music ? Nobody right ! That is where boat's fantastic statergy comes into the context. Welcome to OUT OF THE BOX MARKETING ! EP-9 (BOAT) In June 2022,boAt collaborated with Digitas India to bloc

Chinese product has saturated. Build in Bharat guys! Also I think boat went for the masses. There should be a brand priced between 7000-12000 (semi premium). It will do really well. The gap is clear.

CONTROVERSIAL!! Is this for real or one of April fool joke by boat.

BoAt (imagine marketing) started by Aman Gupta and Sameer mehta in 2016. Sameer mehta is the CEO of boAt and Aman is Chief Marketing Officer(CMO).  In the beginning of his career Aman gupta worked as an assistance manager in Citi group and later al

I need an inverter, I want to start a food business from sea or sea marine boat, anyone interested to +918355861226

Why does Aman Gupta dislike startups whose USP is price while having the same USP for boAt?

Boat labels its shitty chinese products and sells them here. And they seem to have gotten good enough money that they were portraying their garbage as better than Apple! Boat is nothing but micromax of present day.

This is Glukos brand in US market doing really well, I think you guys should start focusing on this product research and taste. this product become 100% hit in Indian market soon.