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𝗛𝗼𝘄 𝗯𝗼𝗔𝘁 𝗕𝘂𝗶𝗹𝘁 𝗮 𝗕𝗿𝗮𝗻𝗱 𝗪𝗶𝘁𝗵𝗼𝘂𝘁 𝗕𝘂𝗿𝗻𝗶𝗻𝗴 𝗩𝗖 𝗖𝗮𝘀𝗵 While others spent crores on influencer deals and celeb ads, boAt grew into a ₹1000Cr brand with almost no external funding. The secret? Not flashy marketing—just s

How boAt Became One of India’s Coolest Tech Brands – A Real Indian Success Story In 2016, two regular Indian guys – Aman Gupta and Sameer Mehta – decided to do something that many people thought was “impossible.” They wanted to start a tech company

Hello My Name is Piyush Sahu here are my small idea - Digital Mitra is a two-sided mobile platform that bridges the gap between citizens and government services, especially in rural India. It connects users with verified local agents who help them a

ONE INTERESTING OBSERVATION SERIES DAY #7 Retail lending in India is heavily concentrated in Metro and Tier-1 cities due to limited reach in other areas. This opens up a significant market opportunity for digital lenders. With 65% of the populatio

Why Is GenAI Still Crawling in India’s Startup Scene? Despite the global GenAI boom, India’s adoption curve feels unusually slow. Why? Yes, we’ve seen ChatGPT demos and some flashy copilots. But actual integration into workflows, GTM strategies, or

Every great startup starts with a problem. Here’s ours. In India’s ₹30B+ FMCG market, millions still struggle to afford reliable, quality daily-use products. Brands are either too expensive or out of touch with what the real consumer actually needs.

Boult's ₹700 Cr. earbuds empire 🎧 Boult pulls in ₹700 Cr. in annual revenue and is the 2nd largest player in India’s wearables stereo market after Boat. The interesting part? Boult started in 2017 and built all of this in an insanely competitive ma

𝗗𝗮𝘆 𝟯 𝗼𝗳 𝗧𝗵𝗲 𝗜𝗻𝗱𝗶𝗮𝗻 𝗦𝘁𝗮𝗿𝘁𝘂𝗽 𝗪𝗮𝗿 𝗦𝘁𝗼𝗿𝗶𝗲𝘀: 𝗢𝗹𝗮 𝘃𝘀. 𝗨𝗯𝗲𝗿 – 𝗧𝗵𝗲 𝗕𝗿𝘂𝘁𝗮𝗹 𝗥𝗶𝗱𝗲𝘀𝗵𝗮𝗿𝗶𝗻𝗴 𝗪𝗮𝗿 𝟮𝟬𝟭𝟯 – 𝗧𝗵𝗲 𝗔𝗿𝗿𝗶𝘃𝗮𝗹 𝗼𝗳 𝗮 𝗚𝗶𝗮𝗻𝘁 Uber had already conquered cities like New York,

Here are 99 startup insights every Indian founder should know — India-specific: {MARKET INSIGHTS} 1. India has 800M+ internet users — but only 10% pay online. 2. Tier 2 and Tier 3 are where the real D2C scale lies. 3. Regional language support is