"You never know" • 1y
OUT OF THE BOX MARKETING! (Colgate) EP-3 It's 1950, and Colgate is planning to improve its sales and they're discussing several strategies for this. Everyone proposed their own suggestions, but a bright guy suggested, "Let us make the hole bigger." Nobody understood this at first, but then he explained that by making the hole larger in our paste tubes, the tubes are emptied faster, and the consumer purchases another tube. After implementing this simple strategy, their sales increased significantly. What do you guys think about this strategy? Please let me know below. Also, consider a like and a follow
Founder & Editor @ A... • 1y
Why we use "Colgate" instead of "Toothpaste" ? Colgate company has the best marketing strategy. Since my childhood while watching television, mostly Colgate advertisement were shown. Every channel has a deal with Colgate company for showing their pr
See MoreStudent| Passionate ... • 1m
In 1800s, brushing teeth wasn't even a thing. Back then Oral Care meant chalk, brick dust, even charcoal. No one thought brushing was essential. then a soap spotted and candle company 'Colgate' spotted the gap. In 1873, it dropped its first toothpa
See MoreHardwork is key to s... • 12d
EL-X is an innovative electroluminescent technology company seeking a strategic B2B Sales Partner. This is a profit-share role where you would own the sales strategy and execution, with compensation directly tied to the deals you close. We are lookin
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