If anybody wants to build a big brand around GenZ 🤘, you need to take care of below things 📝.
The majority of GenZ connect with the content 📱.
All of us have seen the Zomato. The fun, the playfulness, the memes. All of these sweep out the gap be
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Kishan Kabra
Stealth • 7m
BONUS IDEA- There is a space for energy drink in the mass premium segment (₹40-₹55) Sting is ₹20 and Red Bull is ₹100+
Easily ₹1500 to ₹2000 cr brand could be created only If you can successfully set up the connection between you and GenZ.
Sting founded by pepsi, made close to 1000 crore in revenue in FY23,
they're the largest cold drink in India and they have gone ahead of sprite and thumsup by just executing this small insight
Pepsico is the master of beverages in the world, but
Viral Marketing strategy - 7
So guy's we all know that red bull is the most famous drink in the whole world with the valuation of 17 Billion dollars.
In early days red bull is performing good in Austria and in western countries but the main prob
Sting caused Redbull's India market share decline from 75% to 7%.
🤔👇
India is the place where you can play with price
People love to see lower prices in India on every product
250 ml of Red Bull can cost 125 rupees where 250 ml of Sting cost onl
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1 replies3 likes
Aarihant Aaryan
Stealth • 5m
Redbull is failing in India, because of a enery drink that i bet you don't even know about,
Well this drink has half caffine of redbull but still managed to steal the marketshare of redbull,
Infact redbull today is no longer the market leader in
If anybody wants to build a big brand around GenZ 🤘, you need to take care of below things 📝.
The majority of GenZ connect with the content 📱.
All of us have seen the Zomato. The fun, the playfulness, the memes. All of these sweep out the gap be
See More
15 replies5 likes
Hiral Jain
Stealth • 5m
Did you know that Tata has entered the energy drinks market? It seems they quietly launched their new energy drink back in 2023, and I only found out when I spotted their ad on the back cover of a car on my way home today! Their energy drink comes in
Idea for you implement now
So guy's we all know that US energy drink market is dominated by 3 energy drink player monster , red bull and rockstar.
All these players are highly strong and well funded so no-one in US thinks to enter US energy dr
How to dominate a crowded segment ⁉️
Let's take the example of the Energy Drinks Market in India. This market was premium, with prices higher than your parents expectations with you. And in such a premium market, the cost of making the product is us
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