Can you win the Tier2/Tier3 market? š
Opportunities are much higher in Tier 2 and Tier 3 cities. But the penetration rste into these cities are very low.
This is majorly because its expensive to market in Tier2 and Tier3 cities, and the tradition
Do you know how they marketed? For affordability, it was small packs of shampoo etc. How about others like trust, word of mouth, compelling sales etc?
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Are you still up for corporate jobs?
Is it just because your risk taking ability is too low?
Or is it a common excuse like who will invest, how will I build this etc etc.
Just want to share an honest suggestion that at lea