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Sajin

Stealth • 8m

Can you win the Tier2/Tier3 market? 🚀 Opportunities are much higher in Tier 2 and Tier 3 cities. But the penetration rste into these cities are very low. This is majorly because its expensive to market in Tier2 and Tier3 cities, and the traditional marketing will not work. Its also a price sensitive market. Its quite hard to get a working Product Market fit for Tier2-Tier3 cities. Understanding the market dynamics and especially understanding the people living over there is crucial to have lasting effect on people's minds. Few examples who cracked the market are/were KukuFM, Meesho, TikTok, Whatsapp, Patanjali,... What product/innovation/idea do you think will work well in Tier2 and Tier3 cities? Or how different the product/marketing has to be to win their hearts? Lets discuss below👇🏻 _S

23 replies10 likes
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If you go somewhere, where do you mostly park your car or bike? Please answer this separately for tier1\ tier2\ tier3 cities

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What can be the Price range for An Oversized Tshirt for tier2, tier3, So That it is easily Affordable as Well As Well positioned

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Rohan Saha

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Just as we look at India’s second-hand car market, we can similarly look at India’s second-hand mobile market. There is still a significant gap here, especially in Tier 3 and Tier 4 cities. While there are some startups in Tier 1 cities, no one is cu

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spandan ghosh

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Hey, I want to make a d2c brand that deals with some healthy breakfast options. This will include a premix of nuts,fruits, oats,and some unique ingredients which will be our USP. Will this idea validate in tier2,tier3 cities or not??

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Anonymous

Stealth • 8m

Zomato CEO Deepinder Goyal once stated that the lack of infrastructure in tier 2 cities has paved the way for Zomato's success, as people tend to spend more on food when they have limited options in other areas.. Anyone here(from tier2 cities)feels s

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Uttkarsh Singh

Stealth • 13d

That's why I say invest in Tier 2 and Tier 3 cities.

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Raj Bahadur

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guys what do you think there is opportunity to build q commerce platform and expanding in tier 2 and tier 3 cities same as meesho did where the flipkart and Amazon focusing on tier 1 meesho find the opportunity and grabbed the tier 2 and tier 3 city

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Uttkarsh Singh

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Tier 2 and tier 3 cities in India are becoming significant hubs for startups, approximately 45% of the country's recognized startups ~ DPIIT

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Prajwal R G

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What about an app which connects property buyers and sellers directly, particularly for tier 2 and tier 3 cities?

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kamal p

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Problem- 60% of the carts on e-commerce websites are abandoned in tier 2 cities due to longer delivery times. Solution- Become Amazon prime/meesho for tier 2 cities by opening a warehouse in major tier 2 cities and give faster deliveries. Products

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