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Gautam Ambani

Money Magnet • 11m

Aaj Ki Raat, Dhandhe Ki Baat Value Proposition (Part-1): Let's understand this by a famous dialogue of a girlfriend when she caught you, "Usme to esa kya he, jo mere me nahi he...". now, let's reverse it to understand the value proposition, "Mere me esa kya he, jo usme ni he..." means, What you bring to the table. What pain your product or service address? What your consumers will gain by the service or product? You should understand, what gains are being created or what pains are being relieved. This will help you to identify the buyers for your product or service and make changes to them to attract more buyers. So, it'll tell you which customers to focus on & which customers not to focus on, and how a you should alter your product or service to better match the customer's gains and pains. Continue.... See first comment.

19 replies13 likes

Replies (19)

Gautam Ambani

Money Magnet • 11m

Let's understand it further by example, Maruti's value proposition is their budget friendly cars & good re-sale value. Example, Alto. Second is, "Mileage Kitna Degi?" "Arree maruti he, 25-30 aaram se de degi..." Where as TATA cars, Safety & Security is their value proposition. TATA's cars are known for it's strong car body. So, if customer's priority is budget friendly and re-sale value, they think about Maruti. But, if they concern about safety & security, they first think about TATA's car. So, TATA solves a pain of "Safety & Security" while, Maruti solves a pain of "Pocket". So, "TATA me Safety hai, jo Maruti me nahi he..." #AajKiRaatDhadheKiBaat

4 replies5 likes

Tarun Suthar
•

The Institute of Chartered Accountants of India • 11m

Startup ❌️ Dhandha ✅️

1 replies3 likes

SHIV DIXIT

CHAIRMAN - BITE INDU... • 11m

🩵

1 replies2 likes

Anonymous 3

Hey I am on Medial • 11m

Dhanda word bhai ne trademark kara liya hai yaha 💯💯

1 replies2 likes

Dr Bappa Dittya Saha

We're gonna extinct ... • 11m

Bhai ko Dhanda karna ata hai!🙏

1 replies2 likes

Niket Raj Dwivedi
•

Medial • 11m

Legendary explanation. Love it. 🙏

1 replies1 like

Anonymous 2

Hey I am on Medial • 11m

Good one 💯👏

0 replies2 likes

Anonymous 1

Hey I am on Medial • 11m

Nice one 💯

0 replies2 likes

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