Back

How CRED Cred-ed ? Short Case study on CRED CRED, founded by Kunal Shah in 2018, shows how a failing loyalty program can morph into a fintech unicorn. 🦄 Here's how: ➪ Gap Filled: CRED made credit card bill payments easy and rewarding. ➪ Initial S

🚨 Spotting trouble early can save your product. We asked: What’s the first red flag you always take seriously? Vote and tell your insight could help someone catch a failing signal before it’s too late. 👇

🧲 Push vs Pull — Why CRED Didn’t Chase Customers 🌝 Most startups follow the default playbook: Find a problem → Build a solution → Push it out through marketing, sales, and ads. This is called a push strategy. You identify a pain point and push yo

The customer doesn’t care whether your product is “AI-Powered” or not. But what they do care about is if your product can solve the problem they have and help them achieve the result they want. Nothing else matters if your product can help them accom

CRED Isn’t a Rewards App. It’s a Trojan Horse for India’s Affluent Most think CRED is just about paying credit card bills and earning points. But that’s just the bait. What CRED is really building is the most powerful gatekeeper for India’s top spe

Eco Cred: Turning Plastic Waste into Value ♻️ Plastic pollution is a crisis, and recycling systems lack efficiency. Eco Cred fixes this by integrating Reverse Vending Machines (RVMs) into retail outlets, creating a closed-loop ecosystem that makes

Product market fit happens when you have considerable paying customers willing to he acquired without you having to spend much on acquiring them. Customers with similar problem profile which is now being solved by your product. Dont assume, chase sc

Have you ever had a fantastic idea for a product or service, but weren't sure how to turn it into a reality? This is where the Business Model Canvas comes in. Imagine the Business Model Canvas as a one-page blueprint for your business idea. It's d