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“Digital Dopamine Design: How Apps Hack the Brain to Drive User Engagement” Digital Dopamine Design refers to crafting digital experiences that stimulate the brain’s dopamine response—the chemical tied to reward, motivation, and pleasure. Think of i

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The visionary behind short-form video content expertly tapped into human psychology, creating an experience that's dangerously addictive. 1. Dopamine Feedback Loop: Watching reels triggers dopamine, the "feel-good" neurotransmitter. The unpredictabi

Many apps are designed to stimulate dopamine release, the brain’s "reward chemical," which reinforces behaviors that feel pleasurable. Likes, comments, messages, and news updates create a cycle of reward-seeking behavior, making it hard to stop.

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The Dark Side of Scrolling: How It Affects Your Brain and Leads to 'Brain Rot'. 1. **Dopamine Overload**: Scrolling activates the brain’s reward system, releasing dopamine, the feel-good chemical. Each new post gives a small hit, making it hard to

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The psychology of consumer decision-making in marketing revolves around how emotions, perceptions, and cognitive biases shape what people buy. Consumers rarely make purely logical choices; instead, they rely on subconscious shortcuts like brand trust

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