classic example of vc-funded theatre, where story sells better than substance. The product didn’t scale, but the narrative sure did.
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People who’ve been in long-term relationships, how did things kick off?
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The Art of Storytelling in Marketing
Storytelling is an ancient art form that has found a modern home in marketing. Here’s why it's so effective:
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A couple went on shopping to buy a ring. 💍
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⸻
VCs invest in businesses that can be big enough to return their entire fund.
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