Will become a inspir... • 12d
“Sell the Dream: How Positive Framing Inspires Action and Loyalty” Positive outcome framing focuses on what users gain, not what they lose. Instead of saying, “Don’t miss this opportunity,” you say, “Imagine what you’ll gain from this.” It shifts the message from fear to hope, achievement, and transformation. For example, a fitness app might say, “Lose 5kg” (loss-framed), but with positive framing it becomes, “Feel lighter, stronger, and more confident in 30 days.” This taps into aspiration—not anxiety. People are more likely to act when they visualize a better version of themselves. Positive framing builds trust, encourages action, and creates emotional uplift. Sell the dream, not the danger.
Will become a inspir... • 1m
It’s All in the Wording: How the Framing Effect Shapes What We Buy” The Framing Effect is a cognitive bias where people make decisions based on how information is presented rather than the facts themselves. In business, marketers use this to shape p
See MoreBusiness enthusiasti... • 1m
“Loss Aversion: The Psychology Behind Why We Buy” Loss aversion is a psychological principle from behavioral economics that says people feel the pain of loss twice as strongly as the pleasure of a gain. Smart businesses use this by framing offers in
See MoreBusiness enthusiasti... • 16d
“Feel First, Act Fast: How Emotional Framing Experiments Shape Decisions” Emotional framing is the art of presenting the same message in different emotional tones to influence perception and action. Marketers run experiments to test which emotion
See MoreFounder - Burn Inves... • 5m
Finally, SEBI has taken some action against these financial influencers, which is very necessary. People might not fear the market as much as they fear their words. The majority of what they say makes no sense and has no facts, but they say anything
See More• Business developme... • 3m
• Brands don’t sell products; they sell emotions. • Your brand is not what you say it is—it’s what they feel it is. • Customers don’t buy products; they buy better versions of themselves. • People remember stories, not features. • Price gets you cus
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