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Is marketing plays a big role or the product brings virality??

“The Pricier, the Better: How the Veblen Effect Drives Luxury Brand Obsession” The Veblen Effect is a psychological phenomenon where demand for a product increases as its price rises—because the high price signals status, not just value. Luxury bran

“Brilliance by Association: How the Halo Effect Elevates Brands and Sales” The Halo Effect is a cognitive bias where our overall impression of someone or something influences how we feel about their specific traits. In business, this plays out when

“Everywhere You Look: How the Baader-Meinhof Effect Builds Brand Familiarity Fast” The Baader-Meinhof Phenomenon, also known as frequency illusion, happens when something you’ve just noticed suddenly seems to appear everywhere. In business, this eff

Nikita Bier costs $10k for a hour long advisory session - here’s a free ChatGPT prompt for assessing the virality of your app instead: Analyze my app’s current UX, UI, and social architecture through the lens of engineered virality, meme-driven dis

“The Hook Model: How Brands Build Habits That Sticks “ The Hook Model explains how companies create products that keep users coming back by forming habits. Developed by Nir Eyal, it consists of four key steps: Trigger → Action → Variable Reward → In

"I am currently seeking a marketing expert to join our team and help drive the growth of our business. The ideal candidate will have experience in [specific marketing areas or industries]

“FOMO Marketing: Turning Urgency into Sales” FOMO (Fear of Missing Out) marketing taps into a basic human emotion — the anxiety of missing out on something valuable or exclusive. It’s the reason we rush to buy limited-edition products, join flash sa

Unlock the secrets of budget-friendly marketing with our video on "6 Disruptive Marketing Hacks for Broke Startups!" 🚀 In a world where funds are scarce but innovation is abundant, these 6 zero-budget strategies will empower seed-stage startups to m

“Set and Selected: How the Default Effect Quietly Influences Customer Choices” The Default Effect is a psychological bias where people are more likely to go with pre-selected or automatic choices, simply because it requires less effort. Businesses u