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CAC vs LTV – The Unit Economics Every Founder Must Know You’re getting users. You’re spending on ads. But is your startup actually making money per customer? If your CAC is higher than your LTV, you’re not building a business — you’re burning cash.

Which metric is most commonly used by startups to measure product-market fit? A) Customer Acquisition Cost (CAC) B) Net Promoter Score (NPS) C) Customer Lifetime Value (CLV) D) Monthly Recurring Revenue (MRR)

Mastering Unit Economics Unit economics isn’t just a metric—it’s your startup’s financial DNA. It reveals whether each customer adds value or drains cash. Here’s how to build your unit economics from scratch: 1. Define Your Economic Unit What drives

Hello Community, As part of my academic journey, I recently completed an in-depth analysis of financial ratios. These ratios provide valuable insights into a company’s performance, liquidity, and profitability. Let me share some insights of my proj

Unlock the secrets of startup success with our comprehensive guide on Decoding Unit Economics! In this video, we break down the critical components that can determine the fate of your early-stage venture. Learn how to define your unit, calculate Cust

STARTUP TERMS TO KNOW - Day 1 1.PIVOT - A significant change in a startup's business model or strategy. 2.BOOTSTRAPPING - Funding a startup using personal savings or internal revenue without external help. 3.UNICORN - A privately held startup valu

✅ Must for Business Students 🥇10 Most Important metrics that are asked by investors. 1. Revenue Growth Rate 2. Monthly Recurring Revenue (MRR) 3. Burn Rate 4. Cash Runway 5. Gross Margin 6. Customer Acquisition Cost (CAC) 7. Customer Lifetime Val

7 Essential Metrics Every Startup Should Track 1. Customer Acquisition Cost (CAC) https://www.investopedia.com/terms/c/customer-acquisition-cost.asp 2. Lifetime Value (LTV) https://www.investopedia.com/terms/c/customer-lifetime-value-clv.asp 3. Bu

Decoding Unit Economics for Early-Stage Startups Unit economics is your startup’s compass. It tells you if scaling will make you rich—or broke. Here’s how to decode it, step by step: 1. Define a Unit: This could be a customer, order, or subscriptio

Startup Terminologies Demystified 🚀 1) LTV (Customer Lifetime Value): The total revenue a business can expect from a single customer during their entire relationship with the company. It helps measure how valuable a customer is in the long run.