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Recently, I had a conversation with a founder who mentioned that they spend lots of money on advertising, however, people were not coming back. They asked: “What’s the catch?” I smiled softly and replied with one word: “Branding.” Marketing is as

Should You Show Prices on Instagram? Pros & Cons for Jewelry Brands Deciding whether to display prices on Instagram can impact how your jewelry brand is perceived—and how well it sells. Here's a quick breakdown: ✅ Pros 1. Builds Trust Customers app

The Cold Message That Got Me 5 Replies in One Day (And What I Did Differently) Last month, I sent a message to a VP of Marketing that I almost deleted before sending. It felt too short… too casual… not “salesy” enough. But I hit send anyway. 24 ho

Marketing Funnels: A Story Meet Ravi, a young entrepreneur passionate about fitness. He dreams of building his brand, GymBros, to help people achieve their health goals. Ravi knows he needs a system to guide people from discovering his brand to be

Day4 - Value Proposition: How to Build Value and What You Truly Sell 🤔 ⚠️ Most startups don't fail because their product doesn't work - they fail because no one values what they've built. Every startup begins with an idea. But customers don't buy