Back

Which metric is most commonly used by startups to measure product-market fit? A) Customer Acquisition Cost (CAC) B) Net Promoter Score (NPS) C) Customer Lifetime Value (CLV) D) Monthly Recurring Revenue (MRR)

This infographic shows key startup metrics. MRR is monthly recurring revenue, while ARR is annual recurring revenue. ARPA shows average revenue per customer. Gross Profit is revenue minus costs. TCV and ACV measure contract values. LTV predicts total

What would be your approximate Customer Lifetime Value (CLV)? You run a mobile app that offers premium subscriptions for ₹500 per month. Last year, you acquired 1,200 new customers, and your marketing spend for customer acquisition was ₹1.2 lakh.

Mastering Unit Economics Unit economics isn’t just a metric—it’s your startup’s financial DNA. It reveals whether each customer adds value or drains cash. Here’s how to build your unit economics from scratch: 1. Define Your Economic Unit What drives

Decoding Unit Economics for Early-Stage Startups Unit economics is your startup’s compass. It tells you if scaling will make you rich—or broke. Here’s how to decode it, step by step: 1. Define a Unit: This could be a customer, order, or subscriptio

Consumer Behaviour Insights📈 Currently, Gen Zs lead in using food delivery apps. They order more frequently and spend more per order: 2.3 orders per week vs 1.1 orders for older generations. #GenZPower #FoodDeliveryTrends #GenZHabits #TechSavvyGen

Roadside momos stall makes more than a corporate employee? 😧 I) Average corporate employee salary: Assuming Rs 30K/- starting in a Tier 2 city. II)Momos stall owner revenue: Plates sold in a day - 100 Average price per plate - Rs 60 Daily reven

Cred has 10 times higher average revenue per user compared to phonepe with just 11.5 users 👀. Can their loan dispersion business be a cash cow for them ?

Most of the small business owners forget (or) don't care to calculate CLV. I recently had a call with my client who seems very frustrated with his marketing performance and sees marketing has money draining machine with no positive effects to compan

Feature Friday: What Drives Your Business Strategy? As entrepreneurs, we're constantly navigating complex decisions and trade-offs. But what if you had a single metric that guided all your strategic choices? Cast your vote: A) Customer Acquisition