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OpenAI has booked a 30 second ad at the Super Bowl for $8 million (Forbes). While that may sound massive, considering the 200 million Super Bowl viewers, the cost per person comes down to just $0.04. Your thoughts?

Doritos' Genius Super Bowl Strategy So A 30-second Super Bowl ad generally costs around $8 million. On top of that, brands typically spend another $2-3 million hiring agencies and celebrities to create the perfect ad. However Doritos plays this g

OpenAI has reportedly secured a Super Bowl ad (around $8M for 30s) - what do you expect? Maybe a ChatGPT promo code?

“Oreo’s Dunk In the Dark ” WEIRD Marketing Strategy #12 On February 3, 2013 during Super Bowl XLVII a power outage occurred in the Mercedes-Benz Superdome in New Orleans.The power outage lasted for 45 minutes and when it was restored people turned

Who loves ad intrepputions in between listening to music ? Nobody right ! That is where boat's fantastic statergy comes into the context. Welcome to OUT OF THE BOX MARKETING ! EP-9 (BOAT) In June 2022,boAt collaborated with Digitas India to bloc

"For every million dollars spent, one life is lost" This was a quote by Joseph Strauss, the Chief engineer of the Golden Gate Bridge. So Untill 1930s, construction of large infrastructure projects never focused on worker safety. Because of this, nu

Today I read a story about a Sant. The Sant had a gold bowl He used to ask people for food and eat from that bowl. One day, a thief came to steal the bowl and hid outside the hut. After eating, the Sant threw the gold bowl outside. The thief was sho

Khalistani terrorist Gurpatwant Singh Pannun on Monday warned passengers not to fly on Air India flights from November 1 to 19. He asserted that an attack could take place on an Air India flight during the specified dates, which coincide with the "40

Love was in the air...and so was copywriting😅