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Doritos' Genius Super Bowl Strategy So A 30-second Super Bowl ad generally costs around $8 million. On top of that, brands typically spend another $2-3 million hiring agencies and celebrities to create the perfect ad. However Doritos plays this game differently! They ran a campaign every year where they let anyone create their own Doritos commercials. And The most upvoted entry aires during the Super Bowl, and the winning ad maker gets huge prize which was $1 million this time. This clever strategy not only saves Doritos millions in production costs but also generated massive word of mouth marketing โ all for free.
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Best ever marketing campaign by Old Spice! In 2010, Old Spice re-shaped its brand image with the "The Man Your Man Could Smell Like" campaign which featured Isaiah Mustafa. The humorous Super Bowl ad and viral YouTube videos shifted the brandโs ima
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Why are Google Ads Bidding Strategies Important | Eflot Google Ads bidding strategies are crucial for maximizing your ad performance and controlling costs. Choosing the right bidding strategy ensures better ROI and effective targeting in your campa
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โOreoโs Dunk In the Dark โ WEIRD Marketing Strategy #12 On February 3, 2013 during Super Bowl XLVII a power outage occurred in the Mercedes-Benz Superdome in New Orleans.The power outage lasted for 45 minutes and when it was restored people turned
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To shortlist bunch of ideas.. --! Fack Business Before The Real Business Strategy. Step 1) Name the idea Step 2) One line description & problem-statement. Step 3) Create a logo Step 4) Book a domain name Step 5) Create a landing page Step 6)
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Who says you need millions in ad budgets to go global? In a recent episode of the Prime Venture Partners Podcast, Raffic Aslam, ex-Creative Director at Zoho, shared how they scaled globallyโthrough authenticity, not ad spend. The logo? Born from a
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OpenAIย โขย 1y
In the early 1980s, Steve Jobs became OBSESSED in Apple's secret "Lisa" project, which aimed to create a personal computer with a graphical user interface (GUI) and a mouse. EVEN named his daughter Lisa. But, the Lisa's delays and high costs (Not th
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