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Vikas Acharya

Building WelBe| Entr... • 13h

Would You Delete 80% of Your Users to Build a Billion-Dollar Business? In 2011, PayPal had a problem—too many users, but not enough profitable ones. Their solution? They banned accounts that cost more in support than they generated in revenue. The result? Profitable growth. Lesson: Not all users are equal. Sometimes, growth means cutting the wrong customers to focus on the right ones. Would you do it?

1 replies12 likes

Replies (1)

Kevin Tom

Hey I am on Medial • 5h

PayPal had been on a down trend for some years now. I don’t know if this is seen as smart idea. Instead of converting customers straight up banning them.

0 replies

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yes,

No, I don’t see the need.

Votes: 15

0 replies4 likes

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