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Rasal

Never Give Up • 7m

From $12B to $35M: The Fall of MySpace Once the world’s #1 social network, MySpace had it all millions of users, pop culture dominance and a $12 billion valuation. But within a few years, it crumbled. Why? *Cluttered user experience *Too focused on ads, not users *Lack of innovation while Facebook kept evolving *Weak privacy and safety controls By 2011, MySpace was sold for just $35 million. The lesson? No matter how big your brand is, ignoring users, innovation and trust can take you from the top to the bottom fast. Which giant of today do you think could be the next MySpace?

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