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Vishu Bheda

Ā ā€¢Ā 

MedialĀ ā€¢Ā 1m

š—™š—¼š—暝—ŗš—²š—æ š—šš—¼š—¼š—“š—¹š—² š—–š—²š—¼ š—˜š—暝—¶š—° š—¦š—°š—µš—ŗš—¶š—±š˜ š—¼š—» š—µš—¼š˜„ š—µš—² š˜‚š˜€š—²š˜€ šŸ±-š˜†š—²š—®š—æ š—½š—¹š—®š—»š˜€ š˜š—¼ š—½š—暝—²š—±š—¶š—°š˜ š—¶š—³ š—® š˜€š˜š—®š—暝˜š˜‚š—½ š—°š—®š—» š—Æš—²š—°š—¼š—ŗš—² š—® $šŸ­šŸ¬šŸ¬ š—Æš—¶š—¹š—¹š—¶š—¼š—» š—°š—¼š—ŗš—½š—®š—»š˜† Most founders follow the traditional playbook: Build a great product Hire a sales team Charge a fair price Keep customers happy š„š«š¢šœ š’šœš”š¦š¢šš­, šŸšØš«š¦šžš« š†šØšØš š„šž š‚š„šŽ, š¬ššš²š¬ š­š”š¢š¬ š­š”š¢š§š¤š¢š§š  š¢š¬ š­šØšØ š¬š¦ššš„š„. It can create a good business, but never a massive one. š—§š—µš—² š—§š—暝˜‚š˜š—µ š—”š—Æš—¼š˜‚š˜ š—•š—¶š—¹š—¹š—¶š—¼š—»-š——š—¼š—¹š—¹š—®š—æ š—–š—¼š—ŗš—½š—®š—»š—¶š—²š˜€ Most startups focus on selling. The biggest companies? They change how the game is played. Google didnā€™t hire millions of salespeopleā€”it built an algorithm that scaled infinitely. Facebook didnā€™t charge usersā€”it built an attention empire that advertisers paid for. WhatsApp didnā€™t spend on marketingā€”it made messaging so seamless that a billion people joined on their own. Manual sales are slow. Scalable businesses grow without friction. š—§š—µš—² š—™š—¶š˜ƒš—²-š—¬š—²š—®š—æ š—§š—²š˜€š˜ Schmidt pushes founders to look ahead: š–š”ššš­ š°š¢š„š„ š›šž š­š”šž ššØš¦š¢š§ššš§š­ š©š„ššš­šŸšØš«š¦š¬ š¢š§ šŸš¢šÆšž š²šžššš«š¬? šƒšØšžš¬ š²šØš®š« š›š®š¬š¢š§šžš¬š¬ šŸš¢š­ š¢š§š­šØ š­š”ššš­ šŸš®š­š®š«šžā€”šØš« š°š¢š„š„ š¢š­ š›šž š„šžšŸš­ š›šžš”š¢š§š? In 2016, he predicted Android, iOS, and machine learning would dominate. He was right. š—§š—µš—² š—•š—¶š—¹š—¹š—¶š—¼š—»-š——š—¼š—¹š—¹š—®š—æ š—¤š˜‚š—²š˜€š˜š—¶š—¼š—» ā€œWhy canā€™t you give your product away for free and monetize later?ā€ š“š”šž š›šžš¬š­ š¬š­ššš«š­š®š©š¬ ššØš§ā€™š­ š£š®š¬š­ š¬šžš„š„. š“š”šžš² šœš«šžššš­šž š¬šØš¦šžš­š”š¢š§š  š¬šØ šÆššš„š®ššš›š„šž š­š”ššš­ š­š”šž š°šØš«š„š šœšØš¦šžš¬ š­šØ š­š”šžš¦. Follow Vishu Bheda for more valuable startup insights from the world's best founders!

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