Unlocking Business I...Ā ā¢Ā 6m
How Licious Built a ā¹12,500Cr Meat Empire & Disrupted Indiaās Meat Market! šš š The Problem: Before Licious, 90% of Indiaās ā¹2.6L Cr meat market was unorganized ā poor hygiene, no cold chains, and unreliable quality. Butchers sold stale meat at inflated prices, with 40% wastage industry-wide. š” The Solution: In 2015, Vivek Gupta & Abhay Hanjura launched Licious with a simple vision: "We wonāt sell what we wonāt eat ourselves." They built a farm-to-fork model that guarantees fresh, traceable, and antibiotic-free meat. š„ What Makes Licious Different? ā Farm-to-Fork Freshness ā Direct partnerships with 2,500+ farmers, 150+ quality checks ā Tech-Driven Supply Chain ā AI forecasting cut wastage from 40% to just 3% ā Super-Fast Delivery ā 90-minute doorstep service in 14 cities ā Diverse Offerings ā 500+ SKUs including marinated, ready-to-eat meats ā Strong Branding ā IPL sponsorship, viral ā#NoMoreKacchaMeatā campaign š Business Model & Financials š° Revenue Streams: Fresh meats (75%), Subscriptions (15%), Ready-to-Eat (10%) š 85% Repeat Rate | ā¹700 Avg Order Value | ā¹1.5B Valuation šÆ Target: $2B IPO by 2026 š Growth & Expansion 500 offline stores planned by 2025 šŖ Plant-based & pet food launched in 2023 š„©š¶ Global expansion (SEA & Middle East pilots) š š Key Takeaways for Entrepreneurs: 1ļøā£ Own the Supply Chain ā Vertical integration = 45% gross margins 2ļøā£ Educate the Market ā ā¹800Cr spent on awareness (2015-2020) 3ļøā£ Tech + Trust = Growth ā Retained butchers as "Meat Ambassadors" From Bengaluru startup to Indiaās first D2C meat unicorn, Licious proves that premiumization worksāeven in price-sensitive markets! #Licious #StartupSuccess #D2C #BusinessGrowth #Entrepreneurship
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Licious disrupted India's meat industry with its Farm-to-Fork model, ensuring control over the entire value chain for consistent quality and a predictable customer experience. By leveraging General Adaptation Syndrome (GAS), Licious adapted to market
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Well this is why QCom Startups can be the next Amazon! So in terms of revenue, Licious is the biggest meat company in india with over 750cr sales. It was founded in 2015 by Vivek Gupta and Abhay Hanjura. It currently operates in 20 cities and sells
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Indiaās Missing Travel Meal! šš± Indians travel a lot by train, often spending nights onboard. But thereās no go-to, universally loved, easy-to-eat meal for train journeysāsomething like instant noodles or wrapped aloo paratha but more wholesome. I
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š± Not Just Selling Fruits & Vegetables ā We're Building Indiaās Fresh Revolution! šš„¬ Iām building a franchise-based model where cold-storage-connected stores in cities offer daily-fresh, local fruits & vegetables directly from nearby farms ā no m
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Can Fixing Indiaās Agro Logistics Save ā¹92,000 Crore in Wastage? Did you know that India loses ā¹92,000 crore worth of agricultural produce every year due to poor logistics, storage issues, and inefficiencies? This means 40% of fruits and vegetables
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> Introducing Cravim ā Indiaās cleanest protein bar for smart snacking! Cravim is here to fix your cravings ā without the sugar crash or chemical junk. š¹ Made with: Real coconut & rich dark chocolate š¹ High protein | No preservatives | No process
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Faad NetworkĀ ā¢Ā 8m
It was great speaking at the Brand Capital, India (part of Benett Coleman & Co Limited (Times Goup)) town hall yesterday morning. š I spoke about the growing Direct to Consumer (D2C) ecosystem in India, and teams from all over India joined. My top
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Indiaās Economy is growing steadily in balance way compared to others , which is very good thing for long term growth š. just take a look .š» In 2015, Indiaās GDP was $2.4T.šµ By 2025, a massive $4.3T!šµ (That's a 77% jump ā the highest among the t
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From Farm to Fame: How Hyperpure Became Zomatoās Secret Sauce When Zomato acquired a little known startup called WOTU in 2018, few imagined it would grow into a powerhouse. Rebranded as Hyperpure, the venture set out to transform Indiaās restaurant
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India Startup Recap ā FY25 Real talk: This year was about AI, Agriculture and logistics. Hereās how the ecosystem evolved: Funding flew high: $25.4B raised till Feb '25 across 2,200 roundsšŗ Feb alone saw $1.65B (ā19.5% from Jan) Only 71 mergers
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