How Licious Built a โน12,500Cr Meat Empire & Disrupted Indiaโs Meat Market! ๐๐
๐ The Problem:
Before Licious, 90% of Indiaโs โน2.6L Cr meat market was unorganized โ poor hygiene, no cold chains, and unreliable quality. Butchers sold stale meat at i
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Shares of IdeaForge rallied 20% to hit the upper circuit at INR 463.20 during the intraday trading session on the BSE today, compared to its previous closing price of INR 386.
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..
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So in terms of revenue, Licious is the biggest meat company in india with over 750cr sales. It was founded in 2015 by Vivek Gupta and Abhay Hanjura. It currently operates in 20 cities and sells
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