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“The Dark skinned Child Labour” Failed Marketing Strategy #7 In April 2015, Kalyan Jewllers a prominent Indian jewelry brand, released an advertisement featuring actress Aishwarya Rai Bachchan as a regal aristocrat, reclining comfortably while an u

RP Road is Turning into a Jewellery Hub in Hyderabad — Why? In the heart of Secunderabad, RP Road is witnessing a transformation — from a regular commercial street into one of Hyderabad's most vibrant jewellery hubs. What’s causing this change? Why

How Cartlane disrupted the Jewellery Market? > jewellery market was totally offline > So Mithun Sancheti Thought to make it Online > In 2008, he started CaratLane along with Srinivasa Gopalan > idea was to create an online platform where one could

i have recently started a small jewellery business online using instagram for now but unable to attract people to buy it, even when the pricing is quite low as compared to blinkit, zepto, etc. can anyone suggest what can be done here ?

You can’t build a brand if you can’t talk to people. When I started Myra Gemstone Rings, I didn’t run ads. I started with real conversations. I’d ask people, “Why wear just a ring, when it can carry meaning and energy?” That question built Myra.

Hello, I am new to this platform and would like some suggestions regarding my father’s business. He has been running a grocery store in our town for the past 25 years. A significant portion of our customers rely on credit-based purchases. However, ov

👉🏻The recent antitrust case filed against Zomato's Blinkit, Swiggy's Instamart, and Zepto The All India Consumer Products Distributors Federation (AICPDF), representing a substantial network of 400,000 distributors supplying to 13 million retail

BIOGRAPHY OF VISHAL MART FOUNDER Ram Chandra, A handicapped who sell Vishal Mega Mart in 70 cr now owns Rs1000 crore company. He was disabled since birth, began his life with a small business and opened a photostat shop in 1986, where he earned only

Meet Mike Black, a YouTuber and entrepreneur who took on a challenge in July 2023, aiming to prove he could make $1 million in a year with no money—just a mobile and his skills. The catch was that he couldn’t use any of his connections, existing bus

The Untold Story of CaratLane – How a Digital Spark Became a ₹17,000 Crore Empire • This is Part 2 of Our Series: Disruptive Brands Changing the Game in India 1. Market Fit – Spotting the Gap in Tradition In 2008, Mithun Sacheti and Srinivasa Gopal