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vishakha Jangir

ย โ€ขย 

Set2Scoreย โ€ขย 19h

๐— ๐—ฒ๐—ฒ๐˜ ๐˜๐˜„๐—ผ ๐—ฒ๐—ป๐˜๐—ฟ๐—ฒ๐—ฝ๐—ฟ๐—ฒ๐—ป๐—ฒ๐˜‚๐—ฟ๐˜€ ๐˜„๐—ต๐—ผ ๐—ฎ๐—ฟ๐—ฒ ๐—ฒ๐˜…๐—ฎ๐—บ๐—ฝ๐—น๐—ฒ๐˜€ ๐—ผ๐—ณ ๐—ฐ๐—ผ๐—ป๐˜€๐—ถ๐˜€๐˜๐—ฒ๐—ป๐—ฐ๐˜† !! I am sharing this story to show that a startup is not easyโ€”it takes a lot from you. ๐—•๐—ฎ๐—ฐ๐—ฐ๐—ฎ ๐—ฏ๐˜‚๐—ฐ๐—ฐ๐—ถ !! Founded in 2013 by Natwar Agarwal and Anuj Nevatia in Delhi to fill a gap in online footwear. Built as a bootstrapped venture with a strong โ€œMake in Indiaโ€ ethos, emphasizing quality and affordability. Focuses on innovative craftsmanship by combining traditional techniques (e.g., hand-carved lasts) with contemporary design and materials. Differentiates its business strategy by reinvesting early profits to continuously innovate and diversify its product range. Overcame early challenges such as customer skepticism toward online shoe buying and sourcing quality materials on a tight budget. Leveraged multiple e-commerce platforms (eBay, Snapdeal, Amazon, Flipkart, Myntra) to establish a strong digital presence and build a loyal customer base. Achieved significant growth with annual revenue of approximately โ‚น66.7Cr (around $8.06M) as of March 31, 2024, serving over 5 million customers with daily visits exceeding 2,000. Operates with a lean team of 3 employees (as of September 30, 2024), showcasing operational efficiency. Plans to further expand into lifestyle and athleisure segments and explore international markets (e.g., the UAE), setting it apart from competitors by blending local manufacturing with continuous innovation.

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