Hey I am on Medial • 10m
Zomato’s platform fee hike to ₹10 reflects rising operational costs and the need for sustainable revenue models in a competitive market. While ₹10 may seem small, it could affect frequent users. Zomato must justify this increase by improving delivery
See MoreThatmoonemojiguy 🌝 • 3m
From Farm to Fame: How Hyperpure Became Zomato’s Secret Sauce When Zomato acquired a little known startup called WOTU in 2018, few imagined it would grow into a powerhouse. Rebranded as Hyperpure, the venture set out to transform India’s restaurant
See MoreFounder-Hexpertify.c... • 1y
“Zomato’s Badword Abbreviations” Failed Marketing Strategy #4 In 2017, Zomato launched an outdoor advertising campaign in major cities that used the Hindi abbreviations "MC" and "BC" for mac n' cheese and butter chicken.The campaign was criticize
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