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Instamart turns blue 🔵 & Here’s Why It Matters! 🔵 If you’ve noticed Instamart’s app icon and branding switching from bright orange to a fresh new blue, you’re not imagining things it’s a strategic rebrand with a purpose! 🛒✨ Why Blue? Colors aren

"Big news for Windows users! Microsoft is finally saying goodbye to the infamous Blue Screen of Death (BSOD) after 40 years! Starting this summer, the BSOD will be replaced with a sleek new black screen, offering a cleaner and more user-friendly ex

THE HIDDEN REASON BEHIND KFC'S REBRAND In 1991, Kentucky Fried chicken announced that it was officially changing its name to "KFC" The OFFICIAL REASON given was that health-conscious customers didn't like the word "fried," which they associated wit

In the financial year 2025, the direct tax revenue has hit an impressive ₹16.9 lakh crore! Here’s the breakdown: - Personal tax contributes ₹8.7 lakh crore - Corporate tax is at an astounding ₹27.7 lakh crore - Securities transaction tax stands at ₹

Blue Ocean Strategy🌊 Most businesses compete in a red ocean crowded markets where everyone is fighting for the same customers. But what if you didn’t have to compete? What if you could create your own market where there’s no competition? That’s th

Ever wonder why some designs stay in your head long after you’ve scrolled past them? That’s the *Von Restorff Effect* at work. 👉 People remember what stands out from the pattern. In branding + marketing, this is gold. Here’s how to use it: Change

Selling exotic birds isn’t as simple as it sounds — behind the scenes, there are countless challenges that most people never see. Bird farms generate a lot of dust — from feathers, feed, and constant movement. It's worse than most livestock farms.

A ₹100-crore company doesn’t fail because of competition. It fails because it tries to run too many channels at once. D2C, B2C, and B2B aren’t just sales routes — they are **three different businesses** with different cash cycles, ops, and risks. B

Lessons from Running My Website I wanted to gain real-world experience during college before diving into the startup world, so I built this website to learn about marketing, manage live projects, and reinvest the profits into my future ventures. Whi

Marc Andreessen on how the best founders navigate the “idea maze” Entrepreneurship is about making decisions in an uncertain world. Things don’t always go as planned, and successful founders know how to deal with this. Here’s how they do it: 1. P