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Shiv Bharankar
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Medial • 1m

Blue Ocean Strategy🌊 Most businesses compete in a red ocean crowded markets where everyone is fighting for the same customers. But what if you didn’t have to compete? What if you could create your own market where there’s no competition? That’s the Blue Ocean Strategy. It’s about doing something different, finding untapped opportunities, and creating demand where none exists. Think about Apple with the iPhone or Zomato with food delivery they didn’t follow the crowd, they changed the game. Fact: 86% of successful innovations create new demand instead of fighting in crowded markets. ERRC is the key: ✓Eliminate what people don’t value. ✓Reduce costs where it doesn’t hurt quality. ✓Raise standards where it matters. ✓Create something new and exciting Take example, Amul didn’t just sell milk. They made dairy affordable, high-quality, and relatable. Now, they’re leaders in a ₹70,000 crore industry. Blue ocean strategy isn’t about competing better, it’s about creating your own path.

5 replies3 likes

Replies (5)

Anonymous 3

Stealth • 1m

It’s all about making smart moves to offer something fresh and valuable that customers didn’t even know they needed.

0 replies

Anonymous 2

Stealth • 1m

Apple and Zomato are perfect examples of how innovation can create new demand. Instead of following the traditional market paths, they carved out niches that were previously untapped

1 replies

Anonymous 1

Stealth • 1m

It’s a smart way to avoid the cluttered red ocean and stand out with unique value propositions.

0 replies

Grow Together

Stealth • 1m

to get into the Blue Ocean you need to create a different or the unique product target in the customers so there is monopoly

0 replies

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Atharva Deshmukh

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Blue Ocean strategy is a business approach that focuses more on such Blue Ocean areas. There are two types of market spaces(oceans): Blue and Red a] Blue Ocean is the new, uncontested market space, competition is negligible, increases profitability

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vishakha Jangir
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A must-read book for entrepreneurs on creating your own space in a competitive market, or, I would say, making the competition irrelevant. That's " Blue Ocean Strategy book " 🌊 Let me know your views in the comment if you have read this book :)...

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Some Famous Books free Download Link - 1=} 101 Problem solving techniques — https://drive.google.com/file/d/18VCYN7c5PhO06_J2KlGFAMYaKl0ccFq8/view?usp=drivesdk 2=} The lean startup — https://drive.google.com/file/d/18TXSu8nKp6J674Kf2plao6pippv

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