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Quick commerce platform KiranaPro has announced the acquisition of Likeo, a startup specialising in augmented reality–based virtual try-on technology, in an all-stock deal valued at $1 million

Influencer Marketing vs. Content Marketing vs. Brand Ambassadors Influencer Marketing, Content Marketing, and Brand Ambassadors are distinct marketing strategies with unique goals, approaches, and benefits. Below is a concise comparison to clarify t

Free Trials vs. Discounts: Which Builds a Better Customer Base? When it comes to growing your business, free trials and discounts are often the go-to strategies. But which one actually works better for building a loyal customer base? Here’s a break

🚀 **Exciting Opportunity!** 🚀 I’m looking to sell my **Quick Grocery and Milk Delivery Company** in Mumbai at a valuation of **Xcr**. 💼 With a loyal customer base, robust delivery network, and immense growth potential, this is your chance to o

What would be your approximate Customer Lifetime Value (CLV)? You run a mobile app that offers premium subscriptions for ₹500 per month. Last year, you acquired 1,200 new customers, and your marketing spend for customer acquisition was ₹1.2 lakh.

A platform to bring micro-influencers and small businesses together. Micro-influencers are arranged categorically (fitness, art, food etc) within the platform from which businesses can choose to kick off a paid promo. Businesses can get recommendat

Churn Rate Explained Suppose you open a gym called "The Rajat Dalal GYM " in January. First month, 100 log aaye, sab full josh me "New Year, New Me!" But February hits. 40 people disappear. Some realized Netflix & Chill > workout, some got busy, an

People are obsessed with the organic foods in India but all we get that is far away from organic, so build a organic food market online will be a good startup idea. It will monetize the farmers too and motivate them to do organic farming. In starting

🚨 How Quick Commerce is Threatening Local Kirana Stores – And How They Can Fight Back! 🚨 Quick commerce (10-minute delivery apps) is rapidly changing how customers shop for groceries. With deep discounts, free deliveries, and aggressive marketing,

Day 62: From Idea to IPO: The Bengaluru Startup Lifecycle The journey from a spark of an idea to a successful IPO is a marathon, not a sprint. Here's a roadmap for your Bengaluru startup: * Ideation & Validation: Identify a problem worth solving a