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Hyena Portal
Entrepreneur | Dev • 3m
A platform to bring micro-influencers and small businesses together. Micro-influencers are arranged categorically (fitness, art, food etc) within the platform from which businesses can choose to kick off a paid promo. Businesses can get recommendations for the right influencer for their campaign or choose one on their own. The campaign can be designed as per their liking (single post, week long campaigns etc). Our Goal: - Create an avenue for every influencer to earn. - Help businesses target the right niche of audience for better conversions. Why we think this will work: - Micro-influencers, though have a smaller following, their audience is more loyal and more likely to convert than larger influencers. - Splitting paid promos to multiple micro-influencers within the business’ particular niche will be more effective than a single campaign with a larger influencer. - This can also help smaller businesses to run paid promos with comparatively smaller budgets.
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