AprameyaAIย โขย 11m
The dark side of influencer marketing is something brands rarely talk about, but itโs time to face the facts. Most influencers arenโt worth the investment. Sure, they have massive followings, but how many of those followers actually care about your
See MoreHey, I'm on Medialย โขย 1y
Nano-influencers boast a remarkable 4% engagement rate, surpassing mega-influencers (2%) and macro-influencers (1.5%). This means a more receptive audience, genuinely interested in their recommendations and actively interacting with their content.
See MoreMy mind to me a king...ย โขย 6m
Nike vs. Reebok vs. Indian Brands: Celebrity Endorsement Showdown. 1. Brand Philosophy : -Nike: "Just Do It" โ Aligns with global icons (e.g., Michael Jordan, Serena Williams). -Reebok: "Be More Human" โ Focuses on fitness influencers (e.g., CrossFi
See MoreEntrepreneurย โขย 9m
Micro-Influencers: Your Startupโs Hidden Asset Micro-influencers have smaller but highly engaged audiences. Their followers trust them like friends, not celebrities. This results in more genuine interactions. Engagement rates with micro-influencers
See MoreHey I am on Medialย โขย 1y
๐ Working on an marketplace for influencers that would help brands pick influencers and track their influencer marketing campaigns. ๐ Struggling to find the TAM for this industry. Any help on this? ๐กFound there are around 600 D2C brands and they
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