While most companies just try to show how premium their brand is, Lenskart on the other hand, played the 'TV ad' game quite differently.
During the start, it firstly focused on making ads that show how local opticians lack quality and make improper
See More
Anonymous 1
Stealth • 1m
Lenskart’s strategy is genius, they attacked the local competition first, then pivoted to value and variety...didn't think of it this way earlier. Nice
😲 Another crazy Zomato marketing strategy - imagine buying someone else's order for half the price!
Here's the genius move:
• Cancelled orders? Now available at 50% off
• Offered to nearby customers instantly
• Fresh food, slashed prices
• Zero was
This is how 2 min Maggi killed it's competition. There were many other brands trying to beat Maggi. But it used a genius strategy called emotional marketing strategy. They started to show ads related to emotions like some boys eating Maggi together i
See More
0 replies6 likes
Atharva Deshmukh
Stealth • 23d
Blue Ocean strategy is a business approach that focuses more on such Blue Ocean areas. There are two types of market spaces(oceans): Blue and Red
a] Blue Ocean is the new, uncontested market space, competition is negligible, increases profitability
Startup Blueprint - Day 04
Business Model Refinement
1. Revenue Streams: Specify how your startup generates revenue (e.g., subscriptions, one-time sales).
2. Cost Structure: Break down fixed and variable costs (e.g., production, marketing, overhea
Amazon India's "Chai Cart" Strategy 👇
I am sure most of you don't know about this strategy that Amazon India employed to win over small offline sellers. Even I didn't know this, I was learning about Amazon's success in India when I got to know abou
Top 7 Business Frameworks for Success:
1. SWOT Analysis: Assess strengths, weaknesses, opportunities, and threats to strategize effectively.
2. PESTLE Analysis: Examine political, economic, social, technological, legal, and environmental factors im
See More
0 replies4 likes
Harsh Gupta
Stealth • 10m
Hi Medial family 👋
Here is Day (3/10) product case study :-)
RED BULL GIVES YOU WING🐧🤭
Today's Topic is "RED BULL🛑🐂 Marketing Startegies"
how Red Bull succeed in Indian Market 🗿
1) GLOBAL BRANDS NEED LOCAL NUANCE :🧐
Consider cultural pre
Viral Marketing strategy - 5
So guy's we all know that Lay's is the biggest chips brand in the world with the valuation of $238 billion dollars with the help of their brilliant marketing strategy.
In 2014 , Lay's was competing with so many bran
Today I will be writing about the Product Development Lifecycle
There are 5 stages of the Product Development Lifecyle:
1) Development
2) Introduction
3) Growth
4) Maturity
5) Decline
Development: Earlier, it was considered that development only in
