🚀 Medial Secures Investment on Shark Tank India - Fueling the Future of Professional Social Networking. 🔥

News

Pods

Back

Vrishank Raj

VC enthu • 9m

Amazon India's "Chai Cart" Strategy 👇 I am sure most of you don't know about this strategy that Amazon India employed to win over small offline sellers. Even I didn't know this, I was learning about Amazon's success in India when I got to know about this, so sharing with you all here :) When Amazon was expanding its operations in India, they faced stiff competition from Flipkart, Snapdeal, and other local players. To win over small sellers who were skeptical about online marketplaces, Amazon India employed a unique strategy: the “Chai Cart.” Amazon sent out mobile tea carts to popular marketplaces in cities like Delhi and Bengaluru. The idea was simple—serve free chai to small shop owners while explaining the benefits of selling online. This informal, yet effective approach helped Amazon onboard thousands of sellers who might otherwise have been reluctant to join the platform.

3 replies5 likes

Replies (3)

Mohit Raj

Hey I am on Medial • 1m

great Dandha yaha se banega offline market always king 👑

0 replies

Havish Gupta

Figuring Out • 9m

This is just awesome! That's the reason, amazon is the king

0 replies

Niket Raj Dwivedi
•

Medial • 9m

Wow didn’t know about it. Great move though.

0 replies

Recommendations from Medial

Anonymous

Hey I am on Medial • 11m

Amazon's Dark Side: Sellers Beware! Just watched "Amazon Market Power Monopoly" and my mind is blown. Did you know: • Amazon controls sellers' prices across ALL platforms • Sellers can lose visibility in MINUTES for non-compliance • Amazon copies

3 replies12 likes

Shyam Kumar

Startup as a dream • 22d

Why is Amazon struggling in India? In 2015, Jeff Bezos called India Amazon most important market after the US. The company invested over $5 billion in its first three years - building India's e-commerce ecosystem with Flipkart. From 'chai carts' to

7 replies22 likes

Anonymous

Hey I am on Medial • 3m

I want to give 3d printer services to small industries, localities , and Amazon and e-commerce sellers , but how should I reach out to them ?

9 replies3 likes

Ronak Patel

Here you go! • 11m

Amazon trying to give their customer a good experience but what about their workforce and sellers. In past few weeks I saw many complaints about Amazon and it's working culture and due to that my respect for Amazon 📉📉📉📉📉📉

6 replies11 likes

Mohammed Zaid

Building-HatchUp.ai • 5m

Amazon is changing its investment strategy in India, reflecting a broader adjustment in its approach to the market

0 replies1 like

Praveena J

Stay Hungry, Stay Fo... • 1y

Is there any company/Ed-tech teaching/training about the most employed sector in india (Agriculture)? except the government run colleges and universities.

4 replies7 likes

Chamarti Sreekar

Passionate about Pos... • 1m

The first item was purchased on Amazon in 1995. It was a book about artificial intelligence.

1 replies15 likes

Thakur Ambuj Singh

🚀 Entrepreneur | Re... • 2m

🛒 E-commerce Marketplace vs. Brand! 🏭💡 Not all online sellers are the same! Amazon & Myntra operate as marketplaces focusing on sales rather than manufacturing. Meanwhile, Marks & Spencer & Levi’s are brands handling both manufacturing & selling!

10 replies14 likes

Anonymous

Hey I am on Medial • 5m

How Amazon and Flipkart used to avoid scam by sellers during early days? I am asking when Fulfilment by Amazon and Flipkart was not very prominent. I have heard in news channels that one guy ordered laptop through Flipkart have received bricks.

5 replies1 like