Imagine youāre buying pizza for your friends, and youāre faced with these options:
Small: 4 slices for ā¹100
Medium: 8 slices for ā¹200
Large: 12 slices for ā¹260 (with extra cheese!)
Now, letās rule out the Small pizzaāitās obviously not enough for a
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Vishu Bheda
Ā ā¢Ā
MedialĀ ā¢Ā 1m
Absolutely, Starbucks also uses the decoy effect in its pricing strategy.
0 replies1 like
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Adarsh
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Ever feel like a third option makes one of the original choices suddenly more appealing? There's a reason for that: the Decoy effect!
Here's how it works:
ā Imagine you're choosing a phone plan:
* Option A: 2GB
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Mohammed Zaid
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Amazon is changing its investment strategy in India, reflecting a broader adjustment in its approach to the market
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Jeet Sarkar
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What's your take on this?
How this will effect India in its democratic relationship?
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Aarihant Aaryan
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Starbucks in India:
1000 cr revenue with 300 stores - assuming avg sales per store in a year around 3 crores 33 lakhs
Starbucks in the USA:
2.88L cr with 16,400 stores - assuming avg sales per store in a year around 17.5 crores
Still a long way
Imagine youāre buying pizza for your friends, and youāre faced with these options:
Small: 4 slices for ā¹100
Medium: 8 slices for ā¹200
Large: 12 slices for ā¹260 (with extra cheese!)
Now, letās rule out the Small pizzaāitās obviously not enough for a
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1 replies5 likes
LIKHITH
StealthĀ ā¢Ā 9m
"MISTAKE THAT MADE STARBUCKS MILLIONS"
How ?
Read this out
Welcome to OUT OF THE BOX MARKETING!
EP-10 (Starbucks)
In Starbucks, it is a standard practice to write the customer's name on the cup of coffee.
In 2014,A guy ordered a coffee and t